Social media has the power to drive more than just brand awareness, shares and likes. Used effectively, social platforms can be the perfect place to showcase expertise, share useful content and develop relationships with potential customers and advocates. It brings the people behind the brand to the fore and removes the sales pitch for selling. In this webinar recording, Webcertain's Social Media and Influencer Marketing Specialist Anlieka Marconi shares practical tips on how to introduce social selling into any organisation, how it fits into a wider global social strategy and how to measure the results.
